Melanie Notkin

Is He Just Too Old For This?

With the recent New York Magazine cover story making hoopla out of the growing age of first time moms, a recent study out of the department of human genetics at the University of Nijmegen in the Netherlands, shows that men get too old to have kids sans-risk to their offspring too.

Big News! I’m Smitten

Smitten by Savvy Auntie is the new weekly deals program curated with love by me, Melanie Notkin, exclusively for the Savvy Auntourage!

The Truth About The Modern Aunt

Why is it that the modern mom can love children and her career but the childless woman can only love her career? In America today, has feminism morphed into mommyism?

I am thrilled to introduce you to PepsiCo’s corporate-wide women’s initiative called PepsiCo WIN, or the PepsiCo Women’s Inspiration Network. PepsiCo’s Women’s Inspiration Network is a natural fit with the Savvy Auntie brand! Each day I hear such inspirational stories from you, Savvy Aunties. You give so generously to your nieces, nephews, godchildren, and other kids not-your-own. You are MY inspiration network. read more…

Corolle brings it “MAGICAL CHILDHOOD Moments” to Savvy Auntie! Corolle is a new Savvy Auntie sponsor in honor of the release of the Savvy Auntie Book. Read more about Corolle and their beautiful dolls here…

Savvy Auntie empowers sophisticated, educated, and independent aunts to connect with their inner-Savvy Auntie by sharing everything she needs to know from the minute she discovers her sister or friend is expecting, to confidently lending a hand with a newborn niece or nephew, to keeping up with the walking, talking growing-oh-so-fast bundles of energy, while coping with the occasional meltdown—including her own. Notkin provides a wealth of essential information and insight on child development, health and well-being, and spending ‘QualAuntie’ time with nieces and nephews. Plus she shares tips for baby showers, baby booty, birthdays and big kids. Learn more here….