Keas on CNBC's "Tech Check"
Adam Bosworth interviewed about the future of employee wellness on CNBC's Tech Watch
Keas featured on TechCrunchTV
Erick Schonfeld interviews Adam Bosworth about Keas, why Google Health didn't work, and the future of Health 2.0.
Keas on Fox Business
Keas co-founder, Adam Bosworth, discusses the productivity impact of Employee Health & Happiness on Fox Business "After the Bell"
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The Wall Street JournalJanuary 20, 2012
Start-Ups Look to Social Gaming to Make Health Care Less of a Pain
One of the start-ups, Keas Inc., whose clients include Pfizer Inc. and Novartis Inc., offers a gaming platform that allows groups of employees to compete with one another at exercising, eating healthily and taking better care of themselves.
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November 18, 2011
Why Mint.com for Health Is a Terrible Idea, and How Keas Pivoted to the Fun Stuff
“Most software people don’t start by thinking about psychology,” Bosworth says. “Most software people think about features first, because they are concrete and they know how to implement them. They think, ‘I would want this, therefore my users would want this.’” But sometimes—perhaps most of the time, Bosworth argues—they’re dead wrong.
News Stories
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Fast Company
January 4, 2012
The Future of Better Designed Enterprise Software Starts Now
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Inc.
December 22, 2011
Making Corporate Wellness Fun
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TechCrunch
December 21, 2011
Keas Raises $6.5 Million to Turn a Healthy Lifestyle into a Game
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WSJ.com
December 21, 2011
The Daily Start-Up: Fun And Games At Work? Yes, Says Keas
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Mashable
December 20, 2011
Keas Is Like FarmVille for Corporate Wellness
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VentureBeat
December 20, 2011
Keas Wants to Keep Your Employees Healthy with Games and Social Media
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Forbes
December 20, 2011
Keas’ Social Game Aims to Make Healthy Living Fun
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Dow Jones VentureWire
December 20, 2011
Workplace Game Company Keas Scores $6.5M To Tap New Customers
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Fast Company
June 29, 2011
Keas: The New Game That Has Officemates Battling One Another to Get Healthier
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CBSNews.com
June 21, 2011
Lessons from Zynga and Facebook: Inspire Work With Play
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San Francisco Chronicle
June 9, 2011
The Only Way to Get Normal People to Care About Health: Turn It into a Game
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Inc. Technology
June 6, 2011
Keas Lets Users Play for Their Health
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Scobleizer
June 3, 2011
Adam Bosworth’s New Big Game: Making Us Healthier with Keas
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WSJ.com
June 3, 2011
Beyond FarmVille: Social Games to Improve Health
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Portfolio.com
June 3, 2011
Playing Games at Work? Call It Wellness
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GeekWire
June 3, 2011
Adam Bosworth Unveils Keas, a Social Game that Uses Peer Pressure to Make Co-workers Healthier
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Business Insider
June 3, 2011
How to Lose Weight by Competing with Your Co-workers
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TechCrunch
June 3, 2011
Adam Bosworth Unveils Keas, the Game that Keeps You Healthy
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November 1, 2010
Beyond FarmVille: Social Games To Improve Health
Press Releases
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December 20, 2011
Keas Scores $6.5 Million Series B Financing From Atlas Venture, Ignition Partners
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June 3, 2011
Keas Introduces the Power of Play in a New Online Health and Wellness Social Game that Delivers Unprecedented Employee Health Engagement Rates