I’ve been feeling like a rookie freelancer all over again.

It’s because I decided to get into a different freelancing niche. Let me tell you, it’s been difficult, slow going, exciting, unnerving, energizing and mind boggling all at the same time.

My Niche Journey

Sometime last year, I became restless and wanted to focus on working with a specific type of business and industry only. Since then, I’ve had a few false starts… and made a little progress.

By false starts, I mean I thought I had identified the perfect niche for me. I even registered a domain name so I could create a landing page targeted to that niche — only to change my mind after a few weeks.

Then finally, after several months of research, prayer and just waiting for inspiration, I decided on a niche. Almost as soon as I did that, I started getting a trickle of new projects from the identified niche. God, I take that to mean “Yes!”

Finding projects in the new niche has encouraged me to keep going, but I realize I still have a ton of work to do to make sure the trickle turns into a gushing river.

In this post, I’d like to share with you what I’ve been doing to get a foothold in this new market. I hope these ideas can help you to gain a strong presence in your own market, too.

Breaking Into A New Market