What you don’t know about Twitter could seriously hurt your business…

So you have heard about Twitter; that is why you are here. You are probably asking yourself the following types of questions…

• Why should my business be on Twitter?
• How can I reach millions of people?
• How do I build a power network that will virally spread my messages?
• How can I use Twitter to listen more efficiently to my customers?
• What missteps can I avoid?
• What is the best way to use Twitter?
• How can my business use Twitter for marketing, communication and branding benefits?

This book will get you up to speed quickly;  while showing you the insiders secrets, tips, examples and best practices for leveraging Twitter and getting  maximum business benefit.

Twitter is a communications eco-system & social network unlike anything else online. Million of people use it every day to share information. These are your customers, prospects, peers and competitors. They want to learn more about your company, products and services; so knowing how to effectively reach this audience of millions of users has become critical to many businesses.

Not only should your business be on Twitter… You need to be doing it right! You will want to avoid the most common missteps and 7 Deadly Sins that most companies make. Most businesses focus solely on follower numbers, which is only 1 small component of success; it is much deeper than that.

How do I maximize the Twitter Effect? Learn how savvy companies are building their businesses 140 characters at a time on Twitter. Twitter as a Business Tool is a comprehensive guide that demonstrates how any business or individual can leverage the power of Twitter and benefit from the results. Author Rodney Rumford has been using Twitter in a professional capacity for well over 2 years and shares all of the nuances, etiquette, tips, tricks and best practices for you to use to maximize your use of Twitter without the painful learning curve and costly missteps that most people struggle thru.

Incorporating Twitter into your marketing, sales, branding and communication strategies can help you to reach very specific business objectives. You will learn how to build a loyal and responsive following that can become your brand ambassadors and help you to increase your business.

Author Rodney Rumford shares his deep and broad expertise for how your business can maximize the opportunities that lie within the Twitter eco-system. He has been cited in the Wall Street Journal, Business Week, Fortune, San Jose Mercury News, San Francisco Chronicle, Social Computing Magazine, Search Marketing Standard and numerous other large publications.

Now is the time to get your presence on Twitter, don’t wait till it is too late.

Click the image to see the Book Table of Contents

Click the image to see inside the Book.

Twitter as a Business Tool: Book Table of Contents
Chapter 1: Introduction to Twitter with Stats & Demographics 4
Chapter 2: Twitter Basics & Getting Started 11
Chapter 3: 10 Business Use Cases for Twitter 18
Chapter 4: Defining Your Twitter Business Goals 25
Chapter 5: A Communications Game Changer 32
Chapter 6: How to Add Value 37
Chapter 7: Twitter Best Practices 42
Chapter 8: The Secrets of Building a Power Network 50
Chapter 9: Branding Your Twitter Presence (And How Not To Ruin It) 55
Chapter 10: Top 23 Essential Twitter Tools 63
Chapter 11: Viral Media & the Power of the Re-tweet: Case Study 67
Chapter 12: The Mobile Lifestyle & Twitter 73
Chapter 13: Finding Your Competitors’ Clients & Prospects 75
Chapter 14: Marketing & Branding Opportunities 79
Chapter 15: 15 Big Business Brand Examples 84
Chapter 16: 15 Small Business & Personal Brand Examples 91
Chapter 17: How to Promote Your Blog or Web Property Effectively 95
Chapter 18: Leveraging Twitter & Multimedia 99
Chapter 19: The Future 102
Resources 106

Download Your Copy Immediately

Publish Date: January 15, 2009
Price: $49.95  : Downloadable Book: PDF Format
Author: Rodney Rumford, CEO of Gravitational Media
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If you want to take full advantage of Twitter and ensure that you have a comprehensive tool kit that will help you execute with the guidance of a Companion Workbook, 50 Power Point Slides and Training Videos that fully explain best practices and core concepts so that you can execute in the most efficient manner with the greatest results; then you want the Twitter Multi-media Kit.

Twitter offers business, branding, marketing and customer engagement opportunities. Do you want to leverage this opportunity? From Fortune 50 to small business; there are ways that you can benefit via twitter for virtually no cost.

The Twitter as a Business Tool Multimedia Kit is aimed at businesses, brand managers, entrepreneurs and marketing professionals. We have documented 20 business use cases, best practices & and created an effective road map for you to execute upon. This knowledge package is meant to flatten the learning curve, and allow you to effectively embrace with your target market quickly.
Download The Twitter Multimedia Kit immediately that includes:

• Twitter As A Business Tool: 110 page Book in PDF format
• Twitter As A Business Tool: 20 page Companion Workbook in PDF Format
• Twitter Training Videos: 7 Videos that cover key points, Best Practices, etc.
• Twitter Overview Power Point Deck: 50 Slides covering key elements, examples, stats, trends, use cases, examples, etc.

Companion Workbook Includes:

• Includes a step by step roadmap to keep you on track
• Processes to help you clearly define your business & branding objectives
• Execution processes that will align with your strategy
• Best Practices
• Steps to find and reach your target audience
• Several strategic measurement & benchmark points to help you quickly and consistently grow the influence of your network

A partial overview of what is included in this comprehensive Twitter Multimedia Kit:

• Usage Statistics & Trends
• Case Studies
• 26 Recommended Tools Sets
• How to leverage the power of the Re-tweet:  Case Study
• Business & Marketing Opportunities
• Winning Strategies for building an Influential Network
• Best Practices

Publish Date: January 15, 2009
Price: $149.99 USD: Downloadable Multi-Media Package
Author: Rodney Rumford, CEO of Gravitational Media