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Pizza Hut Email Marketing Case Study: The Design Sucks. But Did It Convert?

  • Posted by Jeremy in Conversion Optimization, Email Marketing
  • Tue, March 8, 2011
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This is a breakdown of an email marketing campaign by @pizzahut. 11 reasons why it works and even some suggestions they may try for future endeavors.  Scroll down to see the list of how Pizza Hut does it right and why their conversion rates are probably pretty high for this type of campaign. Remember, my point [...]

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28 days to Better Landing Pages: Wrap Up

  • Posted by Jeremy in Conversion Optimization
  • Sat, March 5, 2011
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Last month I guest blogged on ASPE-ROI’s website about conversion optimization.  I wrote one simple blog post a day about different types of conversion optimization tips and tricks when dealing with landing pages, that I come across when dealing with clients.  Take the time to scan the list and if you want more detail, click [...]

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Conversion Optimization

  • Posted by Jeremy in Conversion Optimization, Internet Marketing, Raleigh, Social Media
  • Tue, September 28, 2010
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After a much needed break, I am finally back and in action. Selling a company recently took a lot of work, but the work definitely has paid off. What I mean by that is I am able to take all of the knowledge I gained and redistribute it to our community. My focus has shifted to user experience, user psychology, and conversion optimization, as well as all things social media.

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Long Tail vs. Short Tail Keywords Inside Your Social Media Campaigns

  • Posted by Jeremy in Business, SEO, Social Media
  • Fri, March 19, 2010
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Any smart SEO professional will tell you that having a solid keyword strategy behind your social marketing campaigns is the key to achieving a high return on your digital investment.

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My Farewell to Twine Interactive

  • Posted by Jeremy in Social Media
  • Thu, February 25, 2010
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The last nine months have been the most interesting time of my life. My business partner Brian Henderson and I started this business in 2006. We moved our office from Wake Forest to downtown Raleigh in June of 2009.

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