SEO and SMM Alerts- 1/27/12 Edition

Eric and I are back from a fabulous vacation in Colorado! And although I hadn’t skied in over 10 years- I did well, and no broken bones to report!

Among the typical craziness in our office (in fact, today we have 25 clients in our studio shooting another episode of one of our TV shows!) wedding planning has officially begun.  Even though it will be a small wedding, there is still so much to do. However, we have picked a date, venue, caterer, flowers, my dress, DJ, invitations and much more! Looks like all my event planning experience is coming in handy!

Hope 2012 has started off great for you!

Lindsay

Lindsay’s FAV SEO and SMM Alerts- 1/27/12 Edition

Use Your Social Media Presence to Increase Credibility and Establish Yourself as an Expert

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How Small Businesses Can Thrive with Google+

Here are some of the things you’ll learn in this video:

  • Why Google+ changes everything
  • How to get your content indexed quickly
  • What content strategy to use on Google+
  • How businesses can use Google+ Circles for both outbound marketing and lead generation
  • When to choose Google+ privacy settings

9 Tips for Integrating Social Media on Your Website

  1. Include visible social media buttons
  2. Integrate social where it makes sense
  3. Include up-to-date buttons
  4. Include Share buttons
  5. Use analytics
  6. Pay attention to terms and conditions
  7. Don’t over do it
  8. Stay knowledgeable

26 Tips for Writing Great Blog Posts

Looking for some ideas to simplify your content creation process? Check out these tips!

Social Media Trends for Small Businesses

Here are some of the things you’ll learn in this video:

  • Find out what type of small businesses might not get much business from social media
  • Tips for small businesses to use social media successfully
  • Why you need to stick with social media to see impressive returns over time
  • The common mistakes small businesses make
  • What your online place of business says about your business
  • The big trends for small businesses

Your Celebrity Expert Status Starts on the Web! Seven SEO Mistakes to Avoid!

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12 Critical Elements Every Homepage Must Have

  1. Headline
  2. Sub-headline
  3. Benefits
  4. Primary Calls-to-Action
  5. Features
  6. Customer Proof
  7. Success Indicators
  8. Navigation
  9. Supporting Image
  10. Content Offer
  11. Resources
  12. Secondary Calls-to-Action

10 Clever Ways Your Email Signature Can Support Your Marketing

  1. Your Website
  2. Your Blog
  3. Social Media
  4. Book
  5. Conferences & Events
  6. New Marketing Offer
  7. Case Studies
  8. Industry Research
  9. Free Tool
  10. Demonstration of Your Product/ Free Consultation
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