Featured Keynote:
Beat the Back Button: How to Optimize for Engagement
Dan Siroker
former Product Manager, Google
former Director of Analytics, 2008 Obama Campaign
current Founder and CEO, Optimizely
How do you use Google Analytics and other tools to reduce bounce rates, improve engagement (time on site, visits per visitors, pageviews per visit, etc.) and drive higher conversion rates. This keynote will draw from Dan’s experiences as a product manager at Google, Director of Analytics for the 2008 Obama presidential campaign, and work with Optimizely customers.
Welcome to GAUGE
Don’t miss your chance to participate in an innovative Google Analytics User Conference unlike any other. Connect with other Google Analytics users, industry experts, authors and even Google team members.
Featured Speakers
- Rachael Gerson
- Rachael Gerson, Director of Analytics, SEER Interactive
- Matt Trifiro
- Matt Trifiro, Desk.com (a division of Salesforce.com, formerly Assistly)
- Dan Siroker
- Co-Founder, Optimizely
- Phil Mui
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Phil Mui, Group Product Manager for Google Analytics
- Caleb Whitmore
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Caleb Whitmore, Founder, Analytics Pros & GAUGE Conference Founder, Co-Author of Performance Marketing with Google Analytics
- Justin Cutroni
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Justin Cutroni, Analytics Advocate, Google & Author/Blogger
- Nick Mihailovski
Nick Mihailovski, Sr. Developer Programs Engineer, Google
View the entire lineup of GAUGE speakers.
What Makes GAUGE Unique
This event provides valuable insights through expert-led, user-to-user collaborative sessions that are insanely practical. This is not a “come and be spoken to” conference, but rather an opportunity to learn from Google Analytics pros and peers, and share your experience and knowledge.
The action-packed agenda includes a morning keynote, learning sessions and a 1-on-1 expert Helpdesk throughout the day, an afternoon Q&A session with the Google Analytics team, and an evening reception. A bonus training day will follow with classroom-style instruction for those interested in basic, intermediate and advanced Google Analytics training.
This Google Analytics User Conference is produced by a consortium of Google Analytics Certified Partners in partnership with Rising Media and the eMetrics Marketing Optimization Summit.
Don’t just take our word for it, see what attendees from March 2011 San Francisco GAUGE have to say:
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Key Benefits of this User Conference
- Meet Google Analytics pros and peers
- Share your experiences with Google Analytics – get help and help others
- Meet and interact with members of the Google Analytics team and certified Google Analytics partners
- Improve your skill with Google Analytics through learning practical knowledge from other GA users that you can put to use immediately
- Deepen your knowledge with the bonus GA training day
- Raise professional credibility with the Google Analytics Qualified Individual test – test vouchers will be provided to each attendee
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Exhibit Hours
Thursday, March 8:
8:00am - 5:30pm
Friday, March 9:
7:30am - 4:00pm Display Sponsors
Presenting Partners
Association Sponsor
Media Partner
Lanyard Sponsor
Co-Located with GAUGE:
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Questions? Contact gauge@analyticspros.com
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