Introducing our new Project Manager – Peter Holland
In response to a growing client base and a desire to further improve our service levels and efficiency, we have appointed Peter Holland as Project Manager.
With extensive experience in marketing and communications and proven background in project management, including being PRINCE2 qualified, Peter has joined our 20-strong team to oversee projects from receipt of a brief to final delivery. In addition to liaising with clients and devising and managing production schedules, Peter will work in close partnership with Fluid’s creative and development teams.
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Vintage Infographics
I recently purchased ‘The Transformer: Principles of Making Isotype Charts’ – a book full of data visualisations by Austrian sociologist Otto Neurath and his wife Marie. The book explains the art of transforming quantitative data into visual representations, or infographics as they are regularly known today.
If you thought infographics were a new digital concept (like me) then you are very much mistaken; people were drawing visual representations by hand as early as the 1900s (and probably before but I haven’t had enough time to research any information prior to this date).
Below are some examples of hand-drawn charts by Sociology students at Atlanta University. Their professor, DU Bois, was an African American activist who wanted to put his findings into clever charts making it easy for people to see the facts about the African American community.
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Content Theft – The Good, The Bad & The Ugly
It’s funny how two unconnected events come together to inspire blog posts now and then, but that’s how this one, which looks at content theft, was born.
Last week Kristi Hines published a post on KissMetrics relating to content scrapers (and some great tools for checking to see if your content is appearing elsewhere too) and in the same week a certain Manchester agency was pulled up by another agency for blatantly ripping off their blog posts. We don’t want to get into the middle of that particular issue and it seems it’s been satisfactorily resolved, but it does highlight some issues surrounding content theft.
There are pros and cons of having your content ’stolen’ and it’s not something you should immediately view as a bad thing.
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Social Media Round Up: February 2012
We’re back with our monthly social media round up, focusing on the best social media marketing efforts we’ve seen in the last few weeks.
This month, though, there’s only one campaign worth mentioning and that’s that of the Cadbury UK team. As official treat provider to the London 2012 Olympics and Paralympics, they’ve been gearing up for the events in impressive style.
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Employee of the year 2011: Rachel Armstrong
Our lovely Office Assistant Rachel won employee of the year for 2011 and got her mitts on a shiny new iPad. We thought we’d conduct an interview, with questions being asked by various members of staff, to find out what she’s been up to in her year at Fluid Creativity.
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