So I’ve got a confession to make: When we started working on the new Boston Globe website, we had never designed a responsive site before.

This shouldn’t come as some huge shock. I mean, raise your hand if you’d built a full responsive site back in November 2010. (You can put your hand down now, Mr. Marcotte, that was rhetorical.) Since so few had done it — and certainly not on this scale — we kind’ve made things up as we went along. In fact, the entire Boston Globe team worked in a laboratory environment.¹

Here at Upstatement, we experimented with how to solve design and layout problems within a responsive framework. We learned a helluva lot as we went, like how to choose the right design software, strategies for thinking through breakpoints, and some best practices for designing in the browser.

Ready? Good. Cos here we go …

 

Choose Your Weapon

Before laying down a single pixel, there was an important decision to make: What design program to use?

Eventually...

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5 Essential Spreadsheets for Social Media Analytics

Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smart social media monitoring tools, but what if you can’t afford them?

That’s why many social media marketers and power users are in constant search of free, efficient alternatives. Here, we’ll share a few ready-made spreadsheets you can copy (navigate File + Make a copy) and use for social media analytics. They are free, highly customizable and extremely easy to use.

Most of the scripts that run the spreadsheets are “public,” meaning you can access them from the Tools + Script Gallery menu (this also means they were reviewed and approved by Google Spreadsheets team).

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1. Fetch Twitter Search Results

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GetTweets is a simple and fast Google Spreadsheet script that lets you quickly export Twitter search results into a spreadsheet. You can play with the spreadsheets in two ways.

• Increase the number of results returned — up to 1,500. I managed to fetch about 1...

Tags // Social Media, Technology,

February 9, 2012

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