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Smile with Heart & Colgate for Barnardo’s Children’s Charity
0 commentsPosted by Shaheen on Jun 27, 2011 in Biz, Comms, Food, Funds, Health, Products, Profiles, Youth 0 comments-->
Can your smile make a difference?
Currently, there are thousands of disadvantaged children all over the UK, who don’t have much to smile about, but we can change that.
Colgate have launched a “Keeping Britain Smiling” campaign, running throughout May and June this year to “collect” your smiles.
This is done via Facebook – www.facebook.com/ColgateKeepingBritainSmiling
There are three ways to help, worth varying levels of smiles:
1. Upload your best Colgate smile to the wall = 10 smiles
2. Post a comment on the wall about what makes you smile = 2 smiles
3. “Like” the page = 1 smile
When the total smiles received reaches 1 million, Colgate will donate £100,000 to Barnardo’s, to help provide nutritious meals for children all over the country, such as in breakfast clubs and dinners for runaway teenagers.
Barnardo’s is a child-orientated charity and has been working tirelessly for its cause since it was established 140 years ago.
Martin Field, Barnardo’s UK Director of Fundraising says:
We believe that helping a child to smile will give them confidence. Give a child confidence and you improve their chances of achieving their full potential. Allow a child to achieve their full potential and you’ll keep them smiling for a lifetime, which is why we strongly believe in Colgate’s Keeping Britain Smiling Campaign, so please help today.
So by now, your smile may have gone a full circle, transferred from one person to another. A simple, friendly action, with a serious, helpful impact.
Check out the official website – www.colgatekeepingbritainsmiling.co.uk
Also check out the Barnardo’s UK website - www.barnardos.org.uk
Pictures from Saturday 28th May
Joining the bandwagon last month, Heart FM made Birmingham smile.