Latest entries
Miscellany / News
Looking for Instagram Research Participants!
by Aaron Frey
on Jan 20, 2012 • No Comments
If you didn’t know, when I’m not obsessing over coffee I’m working on a masters in applied cultural analysis at Lund University. Lately I’ve been researching mobile photo sharing as a practice that is changing our relationship to ourselves, our surroundings, our daily lives, and more. While taking pictures of your dinner might seem trivial...
Miscellany / Video
Video: “Shit Baristas Say”
by Aaron Frey
on Jan 14, 2012 • No Comments
Don’t take it personally, barista friends. :) At FRSHGRND.com we try to showcase companies and individuals that are passionate without undue pretense or unwanted judgment. Nevertheless, the stereotype is amusing and it’s always good to make sure you’re not crossing the line into self-caricature when you talk about coffee. Video by Sprudge.com, filmed at Four...
Miscellany / Video
Coffee & Cream in High-speed Slow Motion
by Aaron Frey
on Jan 8, 2012 • No Comments
Modernist Cuisine has put up two videos of cream being poured into black coffee in high-speed slow motion. While most of us probably only combine milk with espresso, preferring to taste brewed coffee in all its unadulterated nuance, the video is pretty mesmerizing. If only they’d done the same thing with a barista pouring latte...
News
Moving To New York!
by Aaron Frey
on Dec 13, 2011 • 2 Comments
I’ll be moving from Sweden to New York in a week. I’m really going to miss Sweden; the people, the lifestyle, the scenery, the food, everything. But after living outside the US for more than three years, and away from my girlfriend off-and-on for the past year, it will be great to be back in...
Cafe Reviews / Europe / United Kingdom
ST.ALi – Coffeebar, Cafe, Roastery in London
by Aaron Frey
on Dec 6, 2011 • 5 Comments
ST.ALi is an Aussie transplant that opened a London location in the Spring of 2011. They hope to “showcase our love for things that, while simple and accessible, are undeniably delicious,” which is a mission statement I can agree with. The cafe itself is massive, comprised of a ground floor coffee bar and roastery with...
Europe / Photos / Sweden
Photography: Other than coffee in Malmö, Sweden
by Aaron Frey
on Nov 3, 2011 • 2 Comments
October saw Malmö getting quite a few visits from coffee industry folks from as far off as Japan. These days it seems like the world is a really small place when you can bump into people at multiple points on the globe by chance. File that under #firstworldnovelties. But if you didn’t have the pleasure...
Cafe Reviews / Europe / Roasters / United Kingdom
Searching for the Best Coffee in London (Pt. 2): Coffee Crawling
by Aaron Frey
on Oct 25, 2011 • 2 Comments
There are a number of cafes I want to highlight from my trip to London that I didn’t get to spend enough time in for a long write-up. Here are some quick impressions, take them for what they are and use them to plan your own trip! Taylor St. Baristas Taylor St. has several...
Coffee Knowledge / Video
Does ‘Specialty Coffee’ have an image problem?
by Aaron Frey
on Oct 4, 2011 • 6 Comments
The video above (which I find funny, I don’t know about you) has been making the rounds today. It’s similar in tone to an older video, below, that makes fun of customers with similar attitudes. Of course the videos aren’t perfect representations – the majority of quality focused cafes are actually trying to serve a...
Coffee Gear
Coffee Gear Review: Soehnle Kitchen Scale
by Aaron Frey
on Sep 25, 2011 • 4 Comments
The trajectory (or descent?) into coffee madness usually starts with an experience at a quality focused cafe, which leads you to buy better beans, which sparks the realization that your home setup is inadequate, followed by the purchase of a better grinder and some kind of manual brewer. At this point you start to realize...
Cafe Reviews / Coffee Roasters / Europe / Sweden
Searching for the Best Coffee in Stockholm – Part 2
by Aaron Frey
on Aug 22, 2011 • 1 Comment
Here’s part two recapping my Easter visit to Stockholm (click here if you missed part one). As it turns out, most shops were closed during the Easter holiday, but we did manage to stop at Drop Coffee and Snickarbacken 7, while peeking in at a couple other places. Cupcake STHLM One place we popped in...
Cafe Reviews / Europe / Sweden
Searching for the Best Coffee in Stockholm – Part 1
by Aaron Frey
on Jul 30, 2011 • 4 Comments
Another post long overdue! During Easter break I took my first trip up to Stockholm (“sthlm” to the Swedes), riding one of the cheap Veolia trains that look like they’re from the 1950s. Stockholm at Easter is a city full of people relaxing in the park, barbecuing, or vacationing out in the country. Those good...
Photos / Sweden
Photography: Cafe Scenes from Malmö, Sweden
by Aaron Frey
on Jul 8, 2011 • 2 Comments
It’s been about a year since I moved here, and Malmö is growing on me. It’s a beautiful city when the weather becomes bearable and it’s just big enough to offer some of the dynamism, diversity, & opportunity that a real city should have, but small enough to feel relaxed and peaceful in the quiet...
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