6 Things You Don’t Know About Online Video Marketing

Make no mistake – online video marketing is the “next big thing.” However, there are a ton of misconceptions about it floating around out there. The end result is business owners that are hesitant to jump onboard and who don’t think they have what it takes to use online videos as a marketing tool. Chances [...]

Google’s New Page Layout Algorithm Penalizes “Above-The-Fold” Advertising

On Wednesday, February 23, 2011, a category 5 hurricane named “Panda” swept through the Gulf of Google devastating businesses large and small alike. The hurricane was reportedly named after one of Google’s engineers. So what was the reason for this catastrophic and “game-changing” update? Well, according to Google: “This update is designed to reduce rankings [...]

Local Business Online Visibility Tips – Use What You Do Every Day

When you think about online visibility for your local business it’s so easy to get wrapped up and overloaded with what you should be doing on the internet to promote your website. Yet, small changes to your every day business routine can make a big difference. Often, business owners think about being visible online as [...]

Educating Your Visitors

The Power of Giving and User-Friendly Websites I’ve been involved in sales and marketing for over twenty years – half my adult life. And sometimes I still get confused when I browse the Internet and visit websites searching for information, or to make a purchase. I’m absolutely amazed at how complicated some marketers make doing [...]

20 Little-Known Marketing Blogs You Should Be Reading

When it comes to marketing blogs, we all know what the “authority” blogs are, right? After all, they’re hugely popular and many of us follow those blogs faithfully. Blogs like ProBlogger, DailyBlogTips, SearchEngineJournal, ShoeMoney, CopyBlogger, just to name a few. You know, the usual suspects. But there are many other outstanding marketing blogs flying under [...]

Will Google+ Become The Ultimate Web Marketing Tool?

Recently, Google+ further opened up its platform to now accept “Brand” or “Company” based accounts or profiles. This means that business and site owners can now promote and brand their companies within Google+. This might seem like a small change, but one only has to look at the tremendous success of Facebook’s Fan pages, to [...]

Has Google Replaced Content as King of the Web?

While great content will always get you noticed, I have come to the somewhat obvious conclusion that “Content is NOT King, Google is King” on the web. This is a slightly different mindset when it comes to getting traffic and marketing on the net. This new mindset doesn’t change the fact that you still have [...]

Avoid 7 New Website Legal Compliance Gotchas

Your personal New Year’s resolutions are important. You bet. However, if you’re a SaaS or Internet marketer, your best-laid plans for 2012 may hit the skids if you fail to avoid new website legal compliance gotchas that emerged in 2011. So, It’s highly recommended that you add to your personal resolutions the requirement to review [...]

Web Site Leverage

Ever go to a web site and find that after poking around a few pages you just click off and go to another site? Of course. It happens millions of times a day on the web. Why? Good question! If you can’t get people to stick around your site and eventually contact you, your website [...]

The Sales Video Script: Your Cash Cow

Things tend to evolve quickly on the Web, especially in marketing strategies. Techniques that worked great a few short years ago produce little to no results today. What method has proved to be the mainstay cash generating effort? This is an easy and obvious answer – the sales video script. This is nothing “new” so [...]

Generate Local Organic Traffic With These Easy Methods

Using local SEO and targeting local organic traffic is a large section of any internet marketers campaign and this is mainly because there are so many small businesses operating today. It has been estimated that there are close to thirty million in the United States alone and of these the majority of their first time [...]

Add Guest Blogging to Your Article Marketing Strategy and Watch Your Traffic Soar

There’s been a lot of talk lately that article marketing has gone the way of the Do-Do bird, especially since the Google Panda update. As I see it though, the value of article marketing hasn’t diminished at all, the process itself has just evolved. Add guest blogging to your article marketing strategy and bring it [...]

Advantages and Features of Mobile Web Design – What You Need to Know

2011 is being touted as the year when mobile technology really comes to the fore. So what are the characteristics, advantages and disadvantages of mobile web design? Which web development features are mobile friendly and which are not? Lastly and most importantly, how do you find out how mobile web design could work for your [...]

2011 is being touted as the year when mobile technology really comes to the fore. So what are the characteristics, advantages and disadvantages of mobile web design? Which web development features are mobile friendly and which are not? Lastly and most importantly, how do you find out how mobile web design could work for your [...]

Smartphones are Way More than Just Smart

If you follow the industry of mobile marketing or mobile advertising you probably already have an inkling as to what is taking place all across the globe. Smartphone sales already outpace PC’s and laptops and there is no sign of any slowing in the future. There is good reason for this. A smartphone ain’t just [...]

Social Media Marketing – The Reality Does Not Need To Hurt’

Why believe an advertisement if you have the advantage of social media? Might you have confidence in an advertisement over your pals suggestions and critiques? Naturally you wouldn’t! Therefore, I believe Social media marketing stands out as the most sincere form of marketing for your enterprise. Let’s address some important issues for your company: 1. [...]

10 Ways to Get More Fans on Facebook

Have you created a Fan Page, but now you’re wondering – “How Do I Get People to ‘Like’ my Page?” If so, you’re not alone. Many people struggle with getting Fans. Here are 10 ways to get more Fans. 1. Create A Customized Welcome Page – Creating a Customized Welcome Page is an excellent way [...]

How to Complete Your LinkedIn Company Listing

LinkedIn, which has recently reached 50 million user milestones, also has long been considered as a social networking site for professionals. If you’re in business, it is basically expected that you have a profile there. But with the more mainstream platforms like Twitter and Facebook being used for business purposes, some professionals are neglecting their [...]

You Made This Happen!! STOP PIPA and SOPA!

Everyone online really came together to help stop the SOPA and PIPA act. It was almost like a community after a disaster. Everyone comes out of their homes and works together for a cause. Though not as dire as a natural disaster, I saw the same tendency for a group of people to come together [...]

Tips on How to Convert Your Articles Into Videos

When I wrote the article “10 Proven Benefits of Converting Your Articles into Videos” the first comment I received from one of my followers was “How do you turn your articles into videos?” This prompted me to come up with this simple explanation on how to go about it. There are several options of converting [...]