Category Archives: India and Asia Pacific
Mobile social network tackles SMS spam in India
India has some pretty severe problems with SMS spam – so bad that an actual Government minister has complained in Parliament about being woken up in the middle of the night by spam texts. Today one of the best known mobile social networks in India, the text-based SMS GupShup, has announced a new application for operators and mobile marketers that could help curb the tide. Continue reading →
Nokia “fights back” against poor sales in India
Earlier this year, we reported on the massive problems that major phone manufacturers are having in India. They’re seeing their sales plummet… and by “they”, we mostly mean Nokia. The two biggest sources of difficulty are from small, indigenous Indian phone makers, and the flood of black market Chinese imports. But Nokia hopes to fight back against both of these threats with a new range of cheap, multi-SIM phones. Continue reading →
Monitise makes smart mobile banking moves in India
Monitise is a company that lives up to its name. It’s an enabler of mobile money services – whether you’re a bank, mobile operator or other financial services provider, Monitise can allow you to offer advanced mobile banking, payment and money products. And now it has announced a major app launch in the virile Indian market. Continue reading →
India’s Interbank Mobile Payment Service finally includes merchants
In November last year, GoMo news reported on the new mobile transfer system launched in India. Designed to make transferring money via SMS as easy as possible, it was a platform that filled me with real enthusiasm. Six months later, the Interbank Mobile Payment Service (IMPS) has released some results, showing a slow but hopeful performance since launch. We take a look at what the service does, and how it’s been doing. Continue reading →
Mobile advertising and marketing hot news: search, Asian and ad growth
Welcome to the round-up of the top stories in mobile marketing and advertising from GoMo News! InMobi has released its latest Mobile Insights report; the IAB is astounded at mobile advertising’s ability to just keep growing; a brand new mobile ad optimization company launches in India, and more… Continue reading →
Vodafone pays $5 billion for bigger stake in India
Global telecoms operator Vodafone has just announced a $5 billion investment in India – by buying out the stake