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Position2 Brand Monitor Acquired by thismoment, Inc
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Facebook Ad Strategies, Enterprise SEO Trends and much more… | Best of the Week
February 17, 2012
Posted in Best of the Week | No Comments »
This week's hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week:
Creating a Social Listening Strategy
Listening is the first and most important part of a well-rounded social media monitoring strategy. This is then followed by ‘acting’ on the relevant conversations by ‘engaging’ with the audiences and influencers. Read the 'must-haves' every marketer needs to keep in mind while creating an effective social listening strategy.
Creating a Social Listening Strategy
Listening is the first and most important part of a well-rounded social media monitoring strategy. This is then followed by ‘acting’ on the relevant conversations by ‘engaging’ with the audiences and influencers. Read the 'must-haves' every marketer needs to keep in mind while creating an effective social listening strategy.
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- Read more...
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Creating a Social Listening Strategy
February 16, 2012
Posted in SMM | No Comments »
Listening is an Ongoing Process
Brands that have integrated social media with their traditional marketing strategies know that online marketing and monitoring go hand-in-hand. While most brands are using various paid and free social media monitoring tools available, many are still unsure about what they should actually be tracking or looking for. According to by Web Liquid and RTW/US, amongst 237 marketing executives, only 4% found the monitoring tools they used were “very valuable”, while 71% said they were ‘somewhat valuable’. Curiosity piqued, the research team at Position2 examined why a large number were not entirely satisfied with their social media monitoring efforts.
- Most companies have a social media monitoring ... Read more...
Posted in SMM | No Comments »
Social Media and Super Bowl XLVI, B2B Marketing and much more… | Best of the Week
February 10, 2012
Posted in Best of the Week | No Comments »
This week's hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week:
Super Bowl XLVI Turns Social Media Savvy
Position² analyzed the social media buzz around Super Bowl XLVI. The research shows Twitter and Facebook together accounted for almost 50% of the total conversations. Continue reading for further analysis on volume, sentiment, heat map and demography.
From the Position² Blog This Week:
Super Bowl XLVI Turns Social Media Savvy
Position² analyzed the social media buzz around Super Bowl XLVI. The research shows Twitter and Facebook together accounted for almost 50% of the total conversations. Continue reading for further analysis on volume, sentiment, heat map and demography.
- Infographic: The Future of Customer Service and Social Media.
- Research: How Pinterest Is Becoming the Next Big Thing in Social Media for ... Read more...
Posted in Best of the Week | No Comments »
Position2 Brand Monitor Acquired by thismoment, Inc
February 9, 2012
Posted in Brand Monitor, Position2 News | 1 Comment »
Social Monitoring and Engagement platform to add new capabilities to the Market Leading Social Content Management System for Brands
SAN FRANCISCO, CA (February 8, 2012) - thismoment, Inc., a provider of social content management software for brands that want to rapidly and effectively engage consumers across social and mobile platforms, today announced that it has acquired Position² Brand Monitor, a leading social media monitoring and engagement platform. Position² Brand Monitor will rebrand as thismoment Brand Monitor.
SAN FRANCISCO, CA (February 8, 2012) - thismoment, Inc., a provider of social content management software for brands that want to rapidly and effectively engage consumers across social and mobile platforms, today announced that it has acquired Position² Brand Monitor, a leading social media monitoring and engagement platform. Position² Brand Monitor will rebrand as thismoment Brand Monitor.
Highlights
- Thismoment Brand Monitor's technology enables companies to listen to product or service related conversations across social media, blogs, news and forums in real time.
- Upon integration with thismoment's Distributed Engagement Channel (DEC), brands will be able to simultaneously ... Read more...
Posted in Brand Monitor, Position2 News | 1 Comment »
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