More Space presents nine current business bloggers writing in their own unique styles. Each author challenges the premise that places of business can only be cold and uninspiring. By sharing their own experiences they offer up ways for you to re-ignite passion and enthusiasm in your work.
From The Introduction
I am one of those people who constantly come up with ideas. Of course, most of mine feel like crummy ideas after I get a chance to ponder them. Even more I will never act on.
But More Space got past all the filters.
I wanted to see what would happen if you gave business bloggers more space to develop the ideas they write about every day. The trouble with weblogs is that they are best for short-form writing. Each entry is normally a couple of hundred words containing a single thought�and that thought is normally a response to something someone else has written.
So I asked some of my favorite business bloggers to write 5,000 to 10,000 words on a business topic they were interested in, and the results are amazing:
Passion.
Authenticity.
Productivity.
Change.
Community.
Simplicity.
Innovation.
Perspective.
I think the ideas contained in this book match a set of sensibilities that have growing importance in business today. None of these ideas are new, but the emphasis that needs to be placed on them is. The marketplace is full of products and messages, most of which no one wants to hear about.
Imagine this story, though�
You start by building a fire and sending up some smoke signals. You find people who are passionate about the stuff you do. You hire some of them and start a conversation with the rest about their hopes and dreams and desires and frustrations. You talk to them in a plainspoken way about what you are capable of and what you as a company are trying to become. More people start checking you out, wanting to know more about your company and about you and your employees. As the group around the campfire grows, you start to look inward and see you�re not set up for this type of gig. You need to reconstruct the construct. You need to be constantly putting stuff out there to see if it flies or fades. You have to get more done in less time. You need to understand you are never done.
More Space is a combination of the past, present, and future. If you are tired, complacent, or just seeking something different, read on. Find yourself and your business within these essays. Then keep reading until you find an idea you can implement today--an idea that will re-ignite your passion for business.
What Contributors to More Space Have to Say About the Book
"Every single author has something new and interesting to say. For me that's more than enough. New and interesting are in short supply." - Seth Godin, author of Purple Cow and editor of The Big Moo
"The people! Some of the best and brightest that blogging has to offer. I love the pure diversity of the topics. It's not like it's all 'techy' (like it could have been), and none of it is really about blogging which is exciting. Yes, bloggers do talk about something besides blogging!" - Jeremy Wright, author of Blog Marketing
"I've never had the opportunity to write about business in such a personal way. I've always suspected there was a place where the personal and professional collided. Here is that space." -Jory Des Jardins
"The fact that all these people, none of whom are 'headline business thinkers', have such amazingly cool and interesting things to say." -Curt Rosengren
|