Blue Microphones and TC Group International Announce Joint Decision to End Exclusive Distribution Agreement
February 22nd, 2012TC Group International will cease to be the exclusive European distributor of Blue Microphones effective March 31, 2012
(Westlake Village, CA – February 22, 2012) Blue Microphones, a leading innovator of microphone technology and design, announces a mutual decision along with TC Group International, a world-leader in digital and analog audio processing, to cease their distribution partnership. TC Group International will remain the distributor of Blue Microphones in the MI and Professional Audio sales channel until March 31, 2012. Over the coming months, Blue Microphones will transition away from distribution through TC Group International by partnering with European distributors on a country-by-country basis.
Both TC Group International and Blue Microphones have grown rapidly over the past few years and each company has acknowledged the mutual benefit of this decision. Ending this distribution partnership is seen as a natural progression by both companies as they continue to strengthen their core business and focus on their individual areas of growth.
“TC Group has been a longstanding global partner and we wish them continued success" says John Maier, CEO of Blue Microphones. “As Blue continues to grow, we are making it a priority to focus on European expansion and support. This new distribution strategy is a necessary next step as Blue expands and we look forward to working closely with our distributor and dealer partners in each country.”
“It has been a pleasure to work with Blue Microphones and we are honored to have been a part of their growth" says Peter Bager, CEO of TC Group International. “TC Group International will continue to honor its commitments to existing Blue Microphones customers through the transition. Looking forward, we will now be able to strengthen our focus even further on core products and essential groups of customers.”
Blue Microphones offers an extensive line of award-winning microphones, from Blue’s flagship recording line-up, to the enCORE live series, to an array of professional desktop USB mics. Starting in April 2012 all sales and support will be provided by Blue Microphones through its selected distributor partners. Future brand representation inquiries can go directly to Blue Microphones VP of Worldwide Sales – Pro Division, Michael Huckler at mhuckler@bluemic.com.
TC Group International is the distribution arm of TC Group which comprises of several key MI, HD, Touring and Install brands. These include TC Electronic, TC-Helicon, Tannoy, Dynaudio Acoustics, Lab.gruppen and Lake across all worldwide markets (excluding North America). Any correspondence in relation to this transition can be directed to TC Group International VP of International MI Sales Steve Russell at strus@tcgroup-international.com.
Tags: blue microphones, blue mics, distribution, TC Group International, Who distributes for Blue in Europe
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Best microphone for live performance
February 20th, 2012What Blue mic is best for live performances? Do you want to take that studio sound to the stage? All of the knowledge, craftsmanship and innovative technology we've poured into our high-end studio microphones has now been transferred to the stage.
Our enCORE live series offers a range of options for finding the mic that suits your sound. We break it down and compare the enCORE 1ooi (instrument mic) 100 (dynamic) 200 (active dynamic) and 30o (condenser). See the full chart below for side-by-side comparison.
Want more info? Check out these posts on enCORE:
Skipper Tip: Avoid Signal Loss with enCORE 200
Skipper’s Tip: Capture bass frequencies with the enCORE 200
Showdown: enCORE 100 vs SM58 by Housetop Media
Find out what artists use:
enCORE 100
enCORE 200
Tags: blue microphones, blue mics, encore, enCORE 100, enCORE 100i, enCORE 200, enCORE 300, microphone
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Giorgio Fareira Records Debut at Blue for Ellen DeGeneres Show
February 14th, 2012New YouTube sensation Giorgio Fareira records three debut songs at Blue Microphones studios to be released after his appearance on The Ellen DeGeneres Show
Two weeks ago Giorgio Fareira became a YouTube sensation with his music video at a Sonic restaurant drive-thru (bit.ly/ggosonic) and caught the attention of The Ellen DeGeneres Show. Just days before appearing on Ellen, Giorgio came to Blue Microphones studio to record three title tracks to be released on iTunes after the show airs today, Tuesday, February 14.
Check out his hilarious appearance here:
“I was excited to get the opportunity to come to Blue’s in-house studio in L.A. to record these tracks while I was in town for the Ellen Show,” said Fareira at Blue studios. “I was blown away by how warm my vocals sounded on Kiwi and can’t wait to release these tracks.”
Fareira used Blue Microphones’ Dragonfly on guitar and Kiwi on vocals to record “Woe is Me Without You,” “Someday,” and “Dear Ellen” during his session at the Bl