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Sustainable Capitalism February 29, 2012 : 7:26 PM

Earlier this month, Generation Investment Management, a firm I co-founded along with David Blood, released a white paper on the importance of sustainable capitalism. The White Paper defines Sustainable Capitalism as a framework that seeks to maximize long-term economic value creation by reforming markets to address the real needs of all stakeholders while considering all costs. The challenges facing the planet today are unprecedented and extraordinary; climate change, water scarcity, poverty, growing inequality of income and wealth, demographic shifts, and a global economy in a state of constant dramatic volatility and flux, to name but a few. While governments and civil society will need to be part of the solution to these challenges, ultimately it will be companies and investors that will mobilize the capital needed to overcome them. We hope that the White Paper helps to re-energize the discourse around Sustainable Capitalism, and informs a discussion around the concrete steps that will be required to achieve real change by 2015.

The White Paper presents five key actions for immediate adoption, which have the potential to accelerate the transition towards Sustainable Capitalism

If you'd like to read the white paper from Generation, click here.

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