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Welcome home!

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I know you’re probably saying…”Welcome home, but I just got here?”

Well let me explain by asking a question. Where do you feel most comfortable, in a room of friends who know you or a room filled with strangers? Where do you thrive the most, in a room of friends or strangers? Most people would say, with friends or with people they know.

Being online is the same thing especially if you’re leveraging social media and your blog. Not only do you want and NEED a place where people know you, you want to create that environment all around you. The Church gets this. They typically want you to go to church on Sunday and come back during the middle of the week for bible study. Why? Because you can learn and grow so much faster in a small group.

Sales groups get this. They may have a sales meeting early in the week and sometimes one or two more throughout the week. Ever been to a sales meeting where they beaten their numbers for the week or month?  PARTY! Some big businesses even get this. Have you heard of a group task force or team working on a specific project? Ok, so you can see where am I going with this. These are all mastermind groups of one form or another.


“The Master Mind may be defined as: Coordination of

knowledge and effort, in a spirit of harmony, between two or

more people, for the attainment of a definite purpose.”

- Napoleon Hill


I’m sure you have read, or at least heard of Napoleon Hill’s book “Think and Grow Rich.” This book has assisted in showing hundreds of thousands of people the power behind a mastermind. In fact you actually create mastermind groups all the time whether you know it or not.

Have you made a major purchase sometime in your life? Buy a car or house? Did you finance the purchase? Have you started a project or business? Did you get advice from others on how to move through the process or “close the deal?” Bottom line is we all need the support from others from time to time, especially when it comes to making money online.


A Peek Back in History

When my friends Jon Alfredsson, Kary Rogney, Michael Feil, Nick Logan and myself first started a group – aka a tribe – little did we know what we were about to create. We were forming a mastermind syndication alliance that would forever change the way online marketing, especially social media, is being done today.

Bold statement? Absolutely!

But that is exactly what each of us believes today. But that’s not what we were thinking at the time. We were meeting on a weekly basis to get to know each other and share each others content. We were just trying to figure out how to get this thing called “Free Traffic” to our blogs. We were tired of struggling online for months without earning more than a dime to show for our efforts. We have spent thousands of dollars and hundreds of hours of our time into our own trainings…only to wind up confused, discouraged and wondering if this online game is worth playing.

But a revolution was about to take place…

Today there are literally dozens of online tribes and communities all working towards a bigger vision. They come in various shapes and sizes and for many different reasons. But it’s those groups who understand the reason for the mastermind and have a clear vision of purpose that are the most successful. Not all tribes and communities are the same. AND THAT’S A GOOD THING. You want to find a home. Someplace where you feel welcome…where you belong. So again I say…welcome home!


What Is a Mastermind Group and Why Do I Want One?

In its simplest form, a mastermind group is a group of people who share the same ideas and come together working towards the benefits of the group. You may have heard that two heads are better than one. Or where two heads come together a third is created. All true. Again you are forming mastermind groups all the time. The idea I want you to take away is…what do you give back to those you seek information from?

To really understand the power behind a true mastermind group is to understand the law of reciprocity. You cannot continue to take from the group without giving back…or even giving first. I know this may not be a new concept for you, but it appears to be an unknown concept to an incredible amount of people who are marketing online right now.

Now there’s an opportunity for you to clean house in a big way. By creating your own mastermind group that is not only focused on helping each other, but also determined to share each other’s knowledge, support and leadership with the rest of world.


How Do I Create a Mastermind Group?

First you want to go find a few people in your niche who you would want to connect with and support. Since you’re already on many social media sites this part is really easy. The second part (the part which takes some time) is getting to really know your friends, share your ideas and present your mastermind concepts. I believe this is easy as well, although MANY people have proven me wrong. A lot of people like the idea of a mastermind group, but when something shows up in overalls and looks like work…well they tend to run away. Which is cool…don’t stand in their way and don’t let the door hit them on the backside on the way out. You NEVER want to chase people.

Here’s a video of what I think a mastermind group is and how it can serve you.


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Your mastermind group should be diverse. You don’t want to have people who all have the same background. This seems to defeat the idea of “the collective mind.” Many a brainstorm session have sparked incredible ideas, one right after the other, all because there were different personalities and backgrounds present.

Your mastermind group should have team players. Everyone should be in the game. If you are not engaged, then you are not contributing. This doesn’t mean you all need to be leaders. A good group has a balance of leaders and followers, and both should be able to contribute the same. Recommend ideas and share in the workload.

Your mastermind group should meet consistently. Whether it is daily, weekly or monthly your gathering should be around the same time and watering hole, or in our case, on skype. Note for those who are looking to meet monthly, the longer the team goes without the members meeting the faster it dies. Find a set time and place and agree to be meet regularly.

Lastly your group should have a frame of reference. Like a book review or a team project, there should be a goal and timeline. The book club can meet weekly to discuss a chapter a week. Everyone would know that when the book is finished, they can then agree to disband or pick up another book. A group that meets for a project should have a timeline in place with action-oriented goals. As would be the case of a joint venture group, creating a product.


How Does the Empowered Tribe Fit Into All This?

As I mentioned earlier the Empowered Tribe was founded upon the idea of syndication and support. The Empowered Tribe offers many benefits for the new blogger as well as the experienced blogger and everyone in between.


“What blows my mind about content syndication is that it is the ultimate

END GAME for all current and future successful online marketing; yet

only a minuscule number of people understand its immediate and long term

effects and implications. Even fewer know how to execute a successful

content syndication campaign. Now stop for a second… and read this

sentence again. I’ll wait…” SocialMediascience.com


1. TribeTuesday – the Main Event: These are the syndication groups that meet on Tuesdays. What started out as one small group of 5 guys meeting every Tuesday to syndicate each other, turned into over 12 groups (within 3 months) of 5-8 people each, all syndicating at the same time. The Twitter hashtag of “#TribeTuesday” was born and is destined to be a trending topic. This event continues today and hundreds of people are attracting thousands of eyeballs to their blogs. However you’re not limited to just Tuesday syndication…. There is a lot more!

2. Mastermind Groups: Many groups have been created for those who want to learn and connect at a deeper level. There are groups learning master level marketing and personal development tactics. Other groups are formed for the purpose of learning the ins and outs of basics blogging and social media.

3. Leadership Development: One of the most important aspects to creating a full time income, either online or offline, is presenting. Empowered Tribe is all about developing leaders. We offer community lead, community only webinars. This is a safe place to learn a skill and share it with others. You will also have access to our presentation account.

Plus much more

Now before you head over and jump into the community I want you to think of something first. What is the one thing that YOU can offer a community like this? What is the “IT” factor that YOU bring to the table? The Empowered Tribe has been attracting incredible “Go Givers” who really want to make a difference. So if you are ready to up your game and make a difference in your marketing and blogging presence then…

Welcome to the Tribe!

Your Empowered Tribe Founders


P.S. Don’t forget to check out the Tribe wall and see who is getting exposure.

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