OHJAMIE WAS CREATED BY JAMIE WDZIEKONSKI IN 2009 AS A WAY TO DOCUMENT HIS DAY-TO-DAY CAREER AS A FASHION PR MANAGER, PERSONAL LIFE AND PERCEPTIONS OF FASHION THROUGH HIS RAW PHOTOS AND QUICK COMMENTS. ALTHOUGH PREDOMANENTLY A FASHION BLOG, OHJAMIE COVERS MUSIC, FILM, ART AND MORE.

BASED IN MELBOURNE, HE BEGAN WORKING IN THE FASHION INDUSTRY AS A PHOTOGRAPHIC PRODUCER FOR CREATIVE AGENCY MISSBOSSYBOOTS IN 2008. DURING THAT TIME HE ASSISTED THE PRODUCTION OF MAJOR FASHION CAMPAIGNS FOR CLIENTS SUCH AS MIMCO AND NOBODY DENIM. HE CURRENTLY MANAGES PR AND SOCIAL MEDIA FOR MELBOURNE LABEL ‘TRIMAPEE’.

2010 SAW JAMIE TAKING HIS BLOG GLOBAL WHEN HE GAINED WORLD WIDE EXPOSURE FOR HIS COVERAGE OF ROSEMOUNT AUSTRALIAN FASHION WEEK IN SYDNEY. HIS DETAILED RUNWAY IMAGES LANDED HIM A SPOT ON THE ‘URBAN OUTFITTERS’ WEBSITE, DUBBING HIS BLOG AS “THE ONE TO FOLLOW FOR THE BEST AUSTRALIAN FASHION WEEK COVERAGE”.

JAMIE HAS QUICKLY DEVELOPED A UNIQUE PHOTOGRAPHIC STYLE THAT EXPLORES THE CANDID MOMENTS OF HIS SUBJECTS, SOME OF WHOM ARE UNWITTINGLY SNAPPED. THIS QUICK METHOD THAT CAPTURES UNREHEARSED SITUATIONS GIVE A LITTLE BIT OF MYSTERY TO EACH IMAGE. JAMIE REGULARLY ATTENDS PARTIES AND EVENT LAUNCHES OR SIMPLY ROAMS THE STREETS TO FIND THE PEOPLE THAT CAPTURE THE ATTENTION (AND IMAGINATION) OF HIS READERS.

SINCE STARTING OUT HE HAS COLLABORATED WITH SEVERAL AUSTRALIAN FASHION AND ACCESSORIES LABELS SUCH AS MIMCO, BETTINA LIANO, NOBODY DENIM, GENERAL PANTS CO AND LEVI’S JEANS AND MEDIA SUCH AS SPOOK MAG, OYSTER MAG, PEDESTRIAN AND THE VINE.

DESPITE THE EDGY TONE OF THE BLOG, THE UNDERLYING DARKNESS AND HIS RARE USE OF WORDS (A PICTURE SPEAKS 1000 OF THEM RIGHT?) JAMIE LIKES TO REMIND HIS READERS THAT HE’S NOT QUITE AS DARK AS HIS CONTENT SUGGESTS.