CRUNCH PAK® RAISES MONEY FOR THE MARCH OF DIMES

Social media platform leveraged for March promotion

CASHMERE, Washington (Feb. 15, 2012) — Crunch Pak, the industry leader in fresh sliced apples, is raising money for the March of Dimes in March through its Facebook page.

The company will donate $0.10 every time someone “likes” its Facebook page up to $2,500. “The money raised will fund research and programs that help babies begin healthy lives”, said Tony Freytag, senior vice president of sales and marketing.

“The March of Dimes give hope to the more than half a million babies born too soon each year,” Freytag said. “Fundraising efforts like ours support programs in local communities that help moms have healthy, full-term pregnancies.”

Since 1970 March of Dimes has raised $2 billion.

“We look forward to working together for stronger, healthier babies with March of Dimes,” Freytag said.

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March of Dimes – www.marchofdimes.com/