our approach
“Evergreen” is an idea that captures both our approach and our dream for your ministry. It is how we accomplish our mission of accelerating generosity toward God-inspired vision.
The Evergreen approach was developed to meet the needs of today’s church and ministry organizations. For decades, fundraising counsel has focused on strategies driven by event-oriented, capital projects. These strategies are good but they are not complete. We believe that the essential and effective approach toward generous giving is one that is ever green.
We believe that it’s not about a campaign. It’s about a culture. A culture that gives out of it’s abundance and sustains giving in times of drought. We see changed hearts toward a lifestyle of generosity, rather that a moment of “feel good” giving that may wither and fade.
“But blessed is the man who trusts in the LORD, whose confidence is in him. He will be like a tree
planted by the water that sends out its roots by the stream. It does not fear when heat comes; its
leaves are always green. It has no worries in a year of drought and never fails to bear fruit.”
Jeremiah 17:7-8
Developing a culture of generosity starts with realizing the three “on-ramps” or avenues of provision for your church or ministry.
EVERYDAY GENEROSITY
How do we really cultivate “generous Christians?”
Each ministry is unique – its context, people, resources and passion. Our guides equip you and your leadership to accelerate everyday generosity from discipleship and spiritual formation to the nuts and bolts of financial processes and tools. In the end, our guides help establish a unique model of generosity, everyday.
Services include:
- Generosity Coaching
- Generosity Audits
- Stakeholder Summits
- Annual Fund Development
OPPORTUNITY GENEROSITY
How do we accelerate giving for special seasons of opportunity?
Our guides bring a fresh approach to timely, God-inspired, campaigns. Many of these campaigns will be connected to but not limited by capital projects. Since every ministry has unique challenges within a unique culture, our guides bring an “open design” mindset that leads with principles not just methods.
Capital Campaign Services include:
- Lifestyle Stewardship Campaign
- The Discovery Campaign
- The CORE Campaign
- Retainer Engagements
- Stakeholder Summits
- Assessments
LEGACY GENEROSITY
How do we help people give confidently to our vision, beyond their own lifetime?
In addition to daily generosity and campaign design, our guides create strategies for planned giving including foundation development and endowment plans.
Services Include:
- Planned Giving – wills and estate seminars
- Planned Giving – creation and funding of an endowment
The Evergreen Approach starts with a Generosity Audit.