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The Difference Between AddThis and Digg

Thursday, October 12th, 2006
Amit Chowdhry

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On October 2nd, AddThis Beta was launched.  WebProNews recently published a Q&A session with co-founder of AddThis, Dom Vonarburg.  Vonarburg told his interviewer that is a “brand new service that helps web surfers collect information online with a single click, and send it to their favorite bookmarking service, feed reader, wish list service, podcast service, etc.” 

Sounds a little bit like “Digg This,” right?  But Vonarburg insists that AddThis is different because “it is the first service to provide a generic gateway for collecting and distributing many different types of content.  AddThis acts as a bridge between the web publisher, the web user, and the social media services.” 

AddThis offers two services.  The first is the AddThis Browser buttons which facilitates Net surfers in bookmarking any website, subscribing to any feed, collecting product info, importing podcasts, and sending content from the feeds to personalized websites such as My Yahoo!  The other service AddThis offers is AddThis Web buttons which accomodates web distributers.  AddThis Web buttons can be added to blogs so that visitors can add your feeds to visitor bookmarks or personalized pages.  This is similar to the “Digg This.”  Here’s a screenshot below of what AddThis Web buttons look like:
spacer is a product of AddMe LLC based in Princeton, NJ.  AddMe launched AddThis at DEMOfall 2006.

If you are a Digg user, what is you opinion on AddThis?  Do you think it will be a hit or bust?

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