Living Organism is an outlet for thoughts about branding and public relations. What you read is based on the experiences and observations of the Vitamin team.

Vitamin, Cure for the Common Brand

A Survivor’s Guide to Grammar Goofs

by Kelley Chase on Mar 22, 2012

spacer We’ve all been there before, writing “effect” instead of “affect” or putting an apostrophe in the wrong place. It’s okay, we all make mistakes.

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Google’s New Algorithm Proves Content is King

by Natalie Barg on Mar 20, 2012

spacer Companies that worry about increasing their Google ranking already know it’s a dog eat dog world out there and the world’s leading search engine is throwing us yet another bone. Within the next couple of months, Google is releasing a new algorithm search ranking system that will affect SEO for millions of websites and the Vitamin® office is buzzing with the news.

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BBJ’s Morning Edition

by Kelley Chase on Mar 13, 2012

spacer I’m sure you’ve heard the buzz about the launch of the Baltimore Business Journal’s (BBJ) new email newsletter, but in case you missed it, Vitamin’s got the scoop.

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Q&A with Steve Battista, Senior Vice President—Creative of Under Armour

by Vitamin Staff on Mar 6, 2012

spacer On an unseasonably warm day in late November, Vitamin had the opportunity to preview the Fall 2012 line at Under Armour headquarters in Locust Point and sit down with Steve Battista, senior vice president—creative, to talk about being part of building Baltimore’s best-known brand

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Facebook is Giving Your Business Page a Facelift: Introducing Timeline for Your Brand

by Kelley Chase on Mar 6, 2012

spacer Get ready. On March 30th Facebook is set to roll out a new timeline layout for all business pages. The change will happen automatically on the 30th, but you can update your page now to get ahead of the curve.

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Fun with Photoshop: Dead Musicians Edition

by Vitamin Staff on Mar 6, 2012

spacer As much as we wish we could take credit for this, we can’t. The idea of photo-shopping historic album covers to remove those who are no longer living comes from Jean-Marie Delbes and Hatim el Hihi.

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Alaz Does Not Approve: Biologist Says, Cats Are Manipulating Your Brains

by Vitamin Staff on Mar 6, 2012

spacer You’ve all heard ‘em, each conspiracy theory more fascinating than the next. From alien invasions to global warming, what else could you possibly add to your list of doomsday phobias?

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