In creating links, I try to give context to the words contained within the link. Sometimes it doesn’t work and I end up using something awful like “click here” or “article” as the linked words. Online Copywriter references W3C’s recommendations for linked text. I could’ve wrote “W3C provides recommendations for linked text.” In this case, would […]
In talking about speed reading, Scott H. Young mentions a word I hadn’t come across: Subvocalization. He defines it: “Subvocalization is saying the words inside your head as you read them.” I’ve done this almost my entire life and didn’t know there was a word for it. Hearing words in my head is a natural […]
Matthew Jordan, a freelance designer, explores the benefits of being a lone freelancer. Though I’m a freelance writer rather than designer, both share many things in common. I started writing on the side as a part-time gig while holding a corporate job for the benefits and security. I made the move to full-time freelancing when my […]
After getting tagged, I created a list of 10 habits that I believe help me succeed in life. The list is posted over Bionic Ear since the person tagging me knows me from that blog. A common habit appearing in entries of those participating in the project is “visualization.” I’ve read and heard many stories of […]
Since I work and breathe email newsletters for much of my work week, The Seven Deadly Sins of Email Marketing Management from Digital Web Magazine caught my attention. Many B2B articles and magazines have repeatedly shown that companies easily get a return on investment (ROI) with their newsletters (when done right). The article discusses seven problem […]
I’m by no means an event planner and I admire those who are. Having recently completed planning a party, I can imagine the work that goes into planning an event. As an attendee, however, I picked up a few things that I thought worked well and others that didn’t work so well. Events can be […]
Pick the Brain nicely abstracts George Orwell’s 5 Rules for Effective Writing and provides the link to the original essay. I just came across this tool that helps you eliminate cliches from your writing. This helps with Orwell’s first rule of avoiding the use of metaphor, simile, or other figure of speech that you’ve seen […]
Publicity experts have been implying that press releases are dying, but it’s not (I’d like to the article that prompted this entry, but it won’t be accessible in a week without a login — lost opportunity). Many writers and editors still rely on them. In fact, I rely on them to stay on top of […]
I’ve played a handful of tycoon-style games, but Fairy Godmother Tycoon stands out as the most fun, humorous and creative of them all… to date. With many tycoon style games on the market, they can get tiresome unless they cover a favorite theme. But each one has something unique to make the game different from the […]
I’ve noticed a trend lately in email newsletters stating “Do not respond to this email as it will go to Email Never, Never Land,” or something along those lines. Sending email newsletters with a valid “Reply-To” would work better. What are the chances subscribers will notice that line? I’m betting that not all email newsletter services […]
Or get site updates via e-mail: